Client: McDonalds

Project: Totally Tiger Happy Meal Kit. Poster background shown.

Image: I had to think colorfully metallic. With motion. This piece was actually printed 5-color (4/c + white, DCS 2.0 file) on metallic stock. Boy, did it shine - you can see your reflection in amongst the toys. I had great fun developing the look of the glass buttons, motion, type, and circuit board illustration.

 

 

Raw Images: A line-art logo, a studio shot of a brushed-steel plate (courtesy of Home Depot!), and some studio toy photography.

 

kemper durand 847 363 8104 email